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Say, you had a retail business of your own, like a restaurant, a bakery, coffee shop, or a book store or t shirt shop, and every week you had new items- cakes or other desserts, new books, new issues of magazines, or tshirts on display, and every week, your support system of friends would stop by and look at the items you were selling in your retail establishment, and every week a majority of them would tell you how great everything looks, but every week, every single week, they would leave your retail establishment without ever buying a single thing, and your cash drawer at the end of every day every week every month  would total $0.00 from the people looking at what's on display and leaving without buying anything ever, 

and some would suggest that you start a retail establishment, 

and when reminding them that they are actually in the actual retail establishment

- what would your response be?