Acura commercial casting call requested 'friendly, not too dark' African-American
A casting document from Japanese car company Acura has leaked. It explicitly states that they sought a "nice looking, friendly, not too dark" African-American to play a car dealer alongside comedian Jerry Seinfeld in the their Super Bowl commercial, which aired earlier this year.
According to TMZ, they attained a copy of the document from a "pissed" black actor who didn't fit the profile.
Someone associated with casting the popular commercial told TMZ that one of the reasons they requested a "not too dark" African-American was because lighting and special effects would get tricky otherwise.
TMZ claims Acura failed to return their calls for comment.
Jamileah on Twitter said you know how you learn how to do lighting and special effects for darker skinned African Americans? By casting darker skinned African Americans!
First of all, I love GOD. Proud Christian here! I love the smell of baked goods, seeing dads with their sons at the barbershop, couples walking down the street holding hands, I love my friends and their kids and their dogs and cats and my cats. I love poetry, jazz, old school R&B, Hip hop, Gospel, House, architecture, writing, and baking. I love compliments about my baking, I love Paris, Scarborough Ontario, Latino culture, nappy hair, and the sound of kids laughing. The first thing I do every morning after I crawl out of bed is get on my knees to thank God for letting me see another day. I invite you to join me on this journey on this thing called Life, where you might laugh, cry, and perhaps be enlightened along the way! I might be enlightened as well, based on your responses to my posts. For collaborations: daij62@gmail.com
1 comment:
Jamileah on Twitter said you know how you learn how to do lighting and special effects for darker skinned African Americans? By casting darker skinned African Americans!
Like! Stamp! Agree!
Racism/Ignorance is irking my last nerve!
Post a Comment